Change is now the norm in education. New technologies, dramatic cuts in funding, and changing perceptions of value are forcing unprecedented shifts in education models, access, policy and public support. Even organizations with previously unassailable reputations are challenged to be nimble and responsive. Across the world, from research institutions to preschool programs, solutions to today’s education challenges are increasingly complex and stakes have never been higher.
Yet there is great opportunity for educational institutions and companies that serve academia to be heard and represented in new and meaningful ways. What used to be a lecture is now a dialogue. Students, parents, alumni, donors and stakeholders now expect 360 degree relationships instead of siloed communications. From the boardroom to the classroom, there is a growing awareness that we all have a stake in ensuring student success.
No one knows this better than the 80+ Edelman education specialists across the globe who are committed to helping institutions and companies find their voice, engage their world and navigate in new and meaningful ways. We understand the unique environments in which education professionals change the world, and we help our clients place a stake in the ground as to why education matters.
Our offerings include:
- Reputation and issues management
- Brand positioning and messaging
- Research and organizational assessments
- Influencer strategies and outreach
- Thought leadership initiatives
- Cause-related programming